📋 Google survey: Faster, AI-driven research is reshaping B2B buying behavior 완벽가이드
✨ Google survey: Faster, AI-driven research is reshaping B2B buying behavior
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B2B buyers are moving faster and switching suppliers more frequently as they rely on generative artificial intelligence (AI) and digital research channels to make decisions independently, according to new survey data from Google and National Research Group. The study found that nearly three-quarters
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B2B buyers are moving faster and switching suppliers more frequently as they rely on generative artificial intelligence (AI) and digital research channels to make decisions independently, according to new survey data from Google and National Research Group. The study found that nearly three-quarters of U.S. business buyers now complete their purchasing journey in 12 weeks […]
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